Brighty App Lists TON, Offering Enhanced FinTech Services to European Users

Brighty App, a leading European fiat and crypto neobank from Switzerland, has officially announced the listing of Toncoin (TON) on its platform. This listing, effective from April 10, marks a significant extension of Brighty’s cryptocurrency offerings, catering both to fiat and crypto users across Europe.

Toncoin is the native cryptocurrency of The Open Network (TON), a blockchain ecosystem initially developed by the creators of Telegram. TON is designed to provide high transaction speeds and scalability, supporting various applications including decentralized apps and smart contracts.

With the integration of TON, Brighty App users can now access a range of new financial services. These include a unique TON-branded digital card, soon to be launched, which will further integrate Toncoin into everyday transactions. EU citizens and residents can now easily apply for the card directly through the app. Brighty App also introduces a compelling incentive for early adopters: a 10% cashback (up to 5 TON) on purchases made with the card, alongside an attractive <10% Annual Percentage Yield (APY) on stablecoins held within the app.

Brighty’s decision to list TON is largely driven by the token’s recent market performance and strategic developments. Last week, Toncoin achieved a new all-time high, significantly increasing its market capitalization and surpassing other major altcoins such as Cardano and Avalanche. TON has gained nearly 50% in the first two weeks of April. This has been notable as other major cryptocurrencies like Bitcoin and Ethereum saw brief liquidation.

This surge in value and market position was largely driven by Telegram’s recent pivot towards utilizing TON for ad payments and revenue-sharing with content creators, demonstrating TON’s growing utility and adoption. This integration has created a robust use case for TON, heightening its appeal to investors and everyday users alike.

“Brighty shares a lot of common values with TON.” said Nikolay Denisenko, the co-founder and CTO of Brighty. “Tonchain is a promising network that emphasizes utility and user-centric solutions. These aspects also resonate with our values and commitments. We integrated TON into the Brighty App to provide additional utility for the growing TON community. At Brighty, we didn’t just want to facilitate general trade by listing the token. We wanted to create a seamless and rewarding payment experience with TON within our ecosystem.”

Brighty’s listing of TON is a strategic move that taps into this rising trend, offering its users a front-row seat to one of the most actively growing cryptocurrencies in the market.

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Interested users can take advantage of this opportunity: download the Brighty App and apply for a free Brighty Visa card. Once set up, customers can use their card to spend TON and receive cashback right away, integrating their crypto holdings with everyday financial activities.

As Brighty App continues to expand its services to encompass a wider range of cryptocurrencies and financial solutions, the inclusion of TON is a testament to its commitment to providing versatile and responsive banking options that meet the needs of modern consumers in the digital age.

Brighty app is a Swiss fiat & crypto neobank that originated in Switzerland and was built by a team of seasoned Swiss bankers and ex-Revolut software developers.

Brighty app blends Swiss banking principles with a crypto-friendly and community-driven attitude to manage digital funds hassle-free via one app. Its mission is to build a bridge between traditional digital banking and crypto with its high-yield earning opportunities, making money work again. Brighty app is available for users from any EU and EEA countries on the App Store and Google Play.

The company is co-founded by a Swiss banking veteran executive Roger Buerli and an ex-Revoluter, Nikolay Denisenko.

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